Privacy Notice and Policy
At Basic Beauty Tools Limited we recognise the importance of protecting your privacy, in line with our legal responsibilities. This notice is to advise you how we use any personal information you share with us, via our website. This notice also covers use of your personal information when you purchase or are a recipient of online promotional emails via Basic Beauty Tools websites. Your continued use of this site signifies your assent to this Privacy Notice and Policy.
Who we are
Basic Beauty Tools Limited is the retailer for products marketed under the Basic Beauty Tools name which are available to customers via the Basic Beauty Tools website. More information about Basic Beauty Tools Ltd can be found here: https://www.basicbeautytools.co.uk/about-us
Personal information we collect
We collect your personal information when you enter your details on forms on our website, when you contact us (in writing, by post, email, or posts and messages via the social media platforms that we support, or by phone). We also collect your personal information when you use (or are a recipient) of our products and services purchased online.
When you complete a ‘contact us’ or ‘subscribe’ form online
When you contact us via this website, by completing an enquiry or ‘contact us’ form or ‘subscribe to our website’, we may need to use your personal details to deal with your query or sales enquiry. The details may include your name, address, landline telephone/mobile number, and/or email and IP address.
In the case of an enquiry on behalf of a company we may collect your company’s name, your position in the company; the company’s address, company’s email address and telephone number.
How long we keep your personal information
We use your personal information only to send you the information you have requested from our company. Unless your enquiry results in the purchase of a service or product, or you have selected to receive news and promotional marketing which may be of interest to you, your personal details will be deleted from our systems 12 months after the conclusion of your enquiry.
Purchases of services or products
When you purchase a product via this website, we will use the data supplied to fulfil your order.
Your personal details will be deleted from our systems 12 months after the conclusion of the service or product purchased.
Why we collect your personal information
We collect your personal information to:
provide you with products and promotions that you may request from us
check your identity to protect security and prevent fraud, when you use our website
improve and develop our products
meet our legal obligations
Storing your bank and payment card details
We do not hold any bank payment card details, these are held securely by our nominated payment partners, PayPal or Stripe.
Who we share your personal information with - third parties
Your personal information is only used by Basic Beauty Tools Limited, for the purpose(s) detailed above.
We share your personal information with select third party business partners where it is necessary to do so, for the purpose of providing the product or service you have enquired about or purchased via this website.
We will share your personal information with authorities, (including the police, law enforcement agencies, credit reference and fraud prevention agencies and select other bodies), for:
prevention and detection of crime
the prevention of fraud against Basic Beauty Tools Limited
to prevent money laundering
for identity verification
for the purpose of legal proceedings
We do not sell your personal information to any other third party, for any reason whatsoever. We do not use automated call services and we do not record telephone calls for training, or other purposes.
In cases where your personal information has been passed to a third party as part of provision of a product or service purchased, you may need to contact the third party directly in relation to their continued use of your personal information.
How we keep your personal information secure
Basic Beauty Tools Limited is committed to keeping your personal information secure. All personal information collected via our website is stored on a secure server to protect it from being accessed or used inappropriately.
How we keep your personal information accurate
Basic Beauty Tools Limited will ensure that your personal information is kept accurate and up to date as far as is reasonably possible. We encourage you to advise of any changes to your information and by informing us of any updates via the ‘contact us’ page on our website or create an account with us and Login to update the information there.
Where you have opted-in to receive news, periodic offers, or promotional email marketing, we will use only relevant personal information to contact you.
How to access your personal information
You can update your details and your preferences to receive marketing and promotional email communications from Basic Beauty Tools Limited by filling in the ‘contact us’ form on our website which can be found here: https://www.basicbeautytools.co.uk/contact-us or Login to your member account and access and update your information there.
News, offers and promotional email marketing
Where you have subscribed to our website to receive news, periodic offers, or promotional email marketing, we will use only relevant personal information to contact you.
We may communicate with you by email, post, phone, SMS text message and social media posts and messaging where you have provided consent at the time we collect your personal information.
Updating your preferences
You can change your personal information and marketing preferences at any time through contacting us via the ‘contact us’ form on our website or Login to your member account.
If you do not wish to receive information by email from Basic Beauty Tools Limited, please use the unsubscribe feature on any promotional email received, email us quoting, 'please unsubscribe me' in the subject line, or use our ‘contact us’ form to request that your details are removed from our database. In this case, we will only retain your personal information, where our legal or regulatory obligations require us to do so.
Requesting a copy of your personal information
If you wish to request details of personal information held on systems and in hard copy, stored by Basic Beauty Tools Limited, please contact us via our ‘contact us’ page.
Where we collect your personal information from
Basic Beauty Tools Limited collects your personal information:
directly from you when you complete a form on our website or subscribe to our website
from third parties who use our products and services including information recorded on mail or parcels sent to you by a third party
from third parties who hold and supply marketing lists for sale or otherwise in the public domain
from third parties when we undertake a payment authorisation or when undertaking an identity check
when you purchase a product or service which we provide together with a third party business and the information is collected by the third party business
when parcels or post are handled through third party networks.
Transferring personal information outside of the UK
Basic Beauty Tools Limited may need to transfer your personal information to third parties located outside the UK. If we do, we will ensure that information is protected to a level which meets the requirements of UK law.
The data controller responsible for our website is Basic Beauty Tools Limited.
Links to third party websites
Our website, emails and social media pages may contain links to websites operated by third parties. Basic Beauty Tools Limited is not responsible for privacy notices, policies, services offered, or other site content displayed on third party websites.
Changes to our Privacy Notice and Policy
We review our privacy notice and policy regularly and will display the current version on this webpage. Last updated March 2018.
Please see our Cookies Policy
How to contact us
If you have any questions about how Basic Beauty Tools Limited is using your personal information, please contact us.
Basic Beauty Tools Limited
Registered in England number 10078608
15 Church Street
Contact email address:
VAT number: 249630292
Telephone: +44 (0) 1932 - 246079
Last updated: 22th March 2018